About Us
Creating a Sustainable Impact
Seraungroup is a holding company established on March 15, 2021, offering a one-stop service to facilitate collaboration with clients through its business divisions in Consulting, Construction & Interior Design, Food & Beverage, and Media.
The name Seraung is inspired by the traditional hat worn by the people of Kalimantan in their daily activities, used to protect themselves from various weather conditions. This hat is closely associated with natural resources that provide long-term benefits to life.
This spirit is what Seraung aims to embody—serving as the driving force of the company in planning, implementation, and evaluation across its business units. Supported by top talents in their fields, Seraung strives to deliver the best ideas and innovations while maintaining a positive impact on both nature and humanity.
Vision
To become a holding company that facilitates business through a one-stop service concept, supported by a diverse pool of talented human resources, and committed to delivering meaningful impact in every aspect of its work.
Mission
As a holding company that continuously adapts to the changing times and is supported by high-quality, competitive local talent, we strive to drive innovation and establish ourselves as a market leader in East Kalimantan and eventually across Indonesia.
Meet Our Team
Our Core Values
Caring & Impactful
We act responsibly toward our colleagues, teams, consumers, brands, society, and the environment. Appreciation and recognition are always emphasized. Moreover, in everything we do—regardless of its scale—we consistently strive to ensure that it delivers meaningful benefits.
Togetherness through Collaboration
Through collaboration, we amplify our contributions. Together, we become stronger and are able to create greater impact. Shared goals built on trust, care, and mutual support lead to success.
Passionate Environment
We cultivate an environment filled with enthusiasm and passion for everything we do. Without passion, success is impossible to achieve. Loving and taking pride in our work fosters the motivation to strive harder in order to succeed.
Energy of Local
To become a platform for the growth of local talent—professional and full of integrity—enabling them to channel their exceptional potential, high competitiveness, and diverse, innovative ideas.
Our
Story
2021
The establishment of PT Seraung Karya Indonesia as a CSR Consultant, along with Go CSR Kaltim as a Samarinda-based digital media platform, marked the beginning of the journey. In the same year, Seraung Café was founded as an F&B business in West Kutai. This progression became the early foundation of Seraungroup.
2022
Seraung continues to operate its businesses in accordance with its services while consistently developing the potential of its human resources.
2023
Seraungroup was officially introduced as a holding company with its business lines consisting of Seraung Consultant (Consulting & Media), Seraung Tecture (Construction & Interior Design), and Seraung Food & Beverage, which subsequently gave rise to three new brands: Seraung Coffice, Seraung Teh Indonesia, and Seraung Rooftop.
2024
Seraungroup continues to move forward with a spirit of innovation and expansion. This year, Seraung Trans was introduced as a transportation service provider in East Kalimantan, while Seraung Coffice officially opened a new branch in Balikpapan, further expanding its reach and delivering the best experience for customers.